"A brand is built on character and authenticity, Steven, better known as DJ SO4KIS epitomizes both. After meeting Steven and seeing him hosting and DJing various events, the first thing I've noticed is he is looking to push the envelope, break the mold, and transcend "being just another Hop DJ." I also respect the fact that he creates his own lane and is committed to learning about himself and his industry to continuously revamp and build his brand."
Successful brands always challenge the status quo, they don't copy, they innovate, and their heads-down and focused on their growth. This is the exact mentality that I've seen Josh take with all of the brands that he is building, from 808's to his nonprofit, The Protege Project, and the freelance work he does outside of his 9-5. If you follow his Instagram you'll see him continuously leveling up his content and creatively highlighting his businesses in new ways, and if you know him outside of social media you'll realize the attention to detail and immense time and effort he pours into his businesses.
Successful brands are built on the right combination of confidence and humility, Brandon has that so I know there are great things in store for his brand "Moore in Dallas." One of the first things Brandon ever told me was, "Hey I heard you were 'that Brandon' in Dallas, I just wanted to let you know I'm coming for ya." It's attitudes like that that motivates everyone to work harder (especially me) at building their brands. Brandon is quick to ask for advice, eager to network, and a feign for learning more.